...and Century 21 Richards Bay set to follow next month. Positioned in the critical node of Ballito, and operated in a joint venture between Angeline Crickmay and Kerry Ritson and the fabulous Century 21 Upper Highway team it is set to become a market leader in the area.
This is no more vindicated by the fact that the franchise recorded a handful of sales even before the office opened its doors for trading. The precinct of Ballito with stunning upmarket lifestyle estates like Zimbali and Simbithi Eco Estate (to mention just two) together with affordable and brilliant value estates like Shortens Country Estate has arguably become the most desirable KwaZulu Natal coastal node and this is why the owners made the decision to establish a sales office here. Combined with Century 21, the world’s largest real estate sales organization, it is easy to predict that this office will become a market leader in the territory.
The Dolphin Coast office will compliment the Richards Bay, Upper Highway and Pietermaritzburg offices and these offices now entrench the brand in KwaZulu Natal. It is now just a matter of time that other interested parties will enquire about the territories of Umhlanga, Durban & surrounds, Amanzimtoti and further down the South Coast.
According to Harry Nicolaides, CEO of Century 21 South Africa, the growth of the brand, which is set to emulate its global appeal locally, is always firmly in the control of its franchisees. He says that it’s the franchisees who “champion” the brand and its value offerings to estate agents and to the public and he says in the owners of the Dolphin Coast office you will find passion, relevance, professionalism and great friendships.
Harry goes on to say, “Above all, you will find Energacity in the Dolphin Coast franchisees and their agents – it’s not a word but it just feels right for whom we are. Our principals and agents have the mindset, the confidence and the resolve to do what it takes to help all sellers and buyers out there. This is reflected in our now famous and global campaign of Century 21 agents being Smarter Bolder Faster.”